Free Midlife Meditations

Episode 153: Starting a Business Later in Life - Brand Strategy Insights from Maggie Bergin

career and entrepreneurship courage motivation purpose Jul 19, 2023
Photo of Maggie Bergin, brand strategist and owner of Be Understood Branding with the Title: Starting a Business Later in Life - Brand Strategy Insights, Episode 153

Clarity is Key



Do you feel like you are too old to start a business? Do you worry about what you'll do when you retire?

In this episode, we explore the world of entrepreneurship and the journey of starting a business later in life.  Our guest, Maggie Bergin, a Brand Strategist and the Owner of Be Understood Branding, shares her insights on how to build a distinct and irresistible brand strategy. 

In our conversation, we delve into Maggie's transition from working in Government Affairs to becoming an amazing brand strategist.

If you are considering starting a business or are already in business and struggling to set yourself apart from the competition, this episode is for you. Maggie's expertise and personal stories about becoming a business owner will provide you with valuable insights and encouragement to pursue your entrepreneurial dreams.

Want to know more about working with Maggie?  Check out her website and follow her on Instagram


Are you thinking about starting a side hustle or launching a new business?

I’m so excited to share with you some information about the business mastermind group I've been a part of for some time now.  

Groundwork Brigade is a community where you can develop a systematic plan for your business and find support to help you work the plan. You'll get great information, help and feedback to support you.

Well, I love about this group among many things is that I get to bring the questions that I have on any part of my business, where I feel stuck or stopped.

And by the way, most of the other people in the group are also midlife business owners who have pivoted recently from corporate careers or other life experiences. There's something really great about being with other people who are going through the same struggles you are.  I'm so excited to be able to share this opportunity with you.

I have an affiliate link for one free month of access to the group that I'd be happy to share with you. 

Email me at [email protected] and I'll send you everything you need to get started.

This includes eight opportunities during the month to join in and really see what the experience is like.


In Full Bloom: a guide to aging playfully 

a little book of inspiration with big impact

Whether for yourself or a loved one, this guidebook is a reminder that midlife is an opportunity for growth, adaptation, and celebration.

Order Your Copy

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